top of page

VIDEO
PRODUCTION

With over 20 years of experience directing and producing compelling video content, I specialize in crafting educational, informative, and engaging videos for a diverse range of audiences, covering various topics, and for various formats.

Key Involvement: Writer / Producer 

Responsible for developing and producing video content by storyboarding, scriptwriting, coordination, and coordinating with the City's broadcast team (camera crew, video editors) and other logistics, talent acquisition, directing, art direction and oversight of editing, review of rough cuts, and final approval.

NOTE: Videography, editing, and graphics for the videos below were handled by the City's skilled staff at Glendale TV.

socals retail hub.png
June 2022- City of Glendale

SoCal's Retail Hub

Business attraction video produced for video displays at several trade shows and also for dissemination on various digital platforms aimed to showcase the city’s thriving retail landscape.

section 8.png
February 2020 - City of Glendale

Section 8 Landlords
& Tenants

This video aimed to encourage landlords to rent to Section 8 tenants by debunking negative myths about tenant quality and the Section 8 bureaucracy.

gtw.png
August 2019- City of Glendale

Glendale Tech Week Promo

50-second promotional video, reformatted for various digital platforms, to raise awareness about Glendale Tech Week, increase ticket sales and attendance.

August 2017 - City of Glendale
beeline myth busters.png

Public Transit
Debunking Myths

This lighthearted 3-minute video debunking negative myths about bus ridership and highlights the advantages of riding the Glendale Beeline Bus.

2024 LA Soapbox Creative by Sandra Rodriguez

  • LinkedIn
bottom of page